Chandhana’s Story

S T O R Y

We teamed up with White Stuff to produce this quirky little campaign for their Made for Change range which contribute all profits towards funding scholarships for school children in India. Chandhana was the star of the show, an eight year old girl who was given a helping hand by the sales of the bags that her mother helps produce in the factory.

Over 1.1m people saw the video making the bags a huge hit and thus creating more scholarships for the children of Bangalore.